Booth Design at Notes Shanghai Autumn/Winter 2025

At Notes Shanghai Autumn Winter 2025, Etat Libre d’Orange presents its new fragrance, Story of Your Life, through four main spaces: The Morning, The Breakfast, The Shower, and The Dress Up. Inspired by retro interiors, the booth recreates a warm home-like setting with aesthetic and photogenic scenes. The space encourages young Chinese visitors to take and share photos, helping enhance the brand’s social media presence and marketing impact. More than just a fragrance display, the space was designed as an immersive experience that connects visitors with the story and lifestyle behind the brand.